As the name says: handwriting font, also popularly known as a script font, is specifically designed to imitate human writing. It’s a subtle way to make any design has a touch of elegance. But how come it can work in today’s methods? And how to use it?
Why is Handwritten Design So Effective?
A handwritten design or a design that employs handwriting fonts is considered a practical design. It enables the creator to add a personal touch to the message they want to communicate. This also makes the audience feel the designer is directly speaking to them.
Incorporating a specific type of handwriting font enhances the sense of authenticity of your branding, much like how every person has their own handwriting. It can stir up various emotions; romantic, contentment, playful, etc.
Emotions massively influence how people decide what they want to purchase. Thus, designs with handwriting-style fonts are so effective. However, the font style you choose for your business should match the mood you would like to have from your target audience.
How to Use Handwriting Fonts?
So, how to incorporate this handwritten typography into designs? Below are a few tips to consider:
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Kerning refers to the design process of modifying spaces between characters to fit your personal style. But when it comes to a handwriting-styled font, it’s advised not to add extra spacing between letters. Such font is meant to flow together, and adding space will make the font look disjointed.
Pair With a Serif or Sans Serif
Handwritten fonts are perfect for embellishment, but they can often be illegible. To make it easier to read, it’s advised to pair the fonts with a serif or sans serif font that promotes high legibility rather than with another handwritten font.
Employ It As an Accent
While handwriting-styled fonts can add a touch of personality to any design, it must be understood that it can be hard to read when used to convey essential information. The best use of this font type is an accent to grab the audience’s attention. As for the critical information, use serifs or sans serifs instead.
Avoid Using Handwritten Fonts in All Caps
A handwriting font doesn’t really promote legibility, as stated a few times. Let alone when you use them in all capitals. Not only does it worsen the legibility issue, but it will also prevent each character from flowing together, which will lead to the throw-off of the design.
One of the best things about handwritten fonts is that it supports ease of customization. When you are searching for the best handwriting-like font, make sure to look for one that comes with ligatures. It’s a unique feature that merges two characters into one.
Now that you already know why a handwriting font works so effectively in design and how to use it, it’s time for you to test out your brand-new knowledge. But first, you need to select which font you want to use. Polluxofgeminorum.com can be your starter place to obtain quality fonts for your commercial purpose.